By Sue Yasav, VP, Market & Consumer Insights, Synchrony Financial [NYSE:SYF]
By Antonio Sciuto, EVP & Chief Marketing Officer North America, Nestlé
By Lucas E. Wall, CEO, ROI Checker
By Herman Nell, SVP & CIO, Rent-A-Center
By Scott Rigby, Head of Digital Transformation for Enterprise Solutions, APAC, Adobe
It’s a challenge for CIO’s to provide a technology transparent experience to customers when the average company has 91 marketing technologies driving its customer experience.
By Corey Tollefson, SVP & GM, Infor
In today’s competitive marketplace, retailers have faced enormous challenges adapting to sky-high customer expectations and the pressures of digital on brick-and-mortar stores.
By Gary Aliff, Senior Director, Salesforce Practice and Delivery Lead, Gap Inc. [NYSE:GPS]
Data driven, product focused, customer obsessed. This is what we at Gap Inc. aspire, in providing customer service in our contact centers.
By Rohan Penman, Head of Technology, Adairs Retail Group
There is often nothing more time consuming than constantly ‘on-boarding’ other people’s team members on a project.
By Charlie Cole, Chief Digital Officer, VP, TUMI
It’s easy to overcomplicate. Ultimately retail is divided by two lowest common denominators of data–at the product level and at the customer level.
By Joseph Santamaria, CIO, PSEG [NYSE: PEG]
Customers expect interactive technology to provide faster, more accurate customer information and, where possible, specific and contextual information.
By Scott Kellner, VP, Marketing, George P. Johnson Experience Marketing
When I came to marketing automation world, few companies provided marketing automation software platform.
By Nick Fischer, Senior Vice President & CFO, Betteridge
When it comes to distilling large amounts of data into actionable insights, time is almost always the most binding constraint.
By Sheldon Monteiro, SVP and CTO, Sapient [NASDAQ: SAPE]
IT alone has the perspective and reach to bring its knowledge of enterprise processes and systems to digital business transformation.
By Warren Perlman, CIO, Ceridian
The role of the CIO is expanding and becoming more customer-facing, as the position plays a larger function in client acquisition and relations.
By Chad Ehmke, CIO, Sally Beauty Holdings
It’s difficult to read any article lately regarding the future of retail without coming across the words “Omni- Channel”, or “Multi-Channel”.
By Rathi Murthy, CTO, Gap Inc.
At Gap Inc., we have millions of customers who visit us every day in stores, on our websites and on their mobile phones.
By Adam Saper, CFO, Eataly
Data collection has become easier at all levels of organizations.
By John De Angelis, CIO, The Star Entertainment Group
The most significant change over the past 5 years has been the role of technology in guest experience, enhancing our ability to deliver personalised and thrilling moments at scale.
By Scott Welty, VP-Retail Strategy, JDA Software
For many decades , a retail organization’s success or failure hinged upon its ability to react to market conditions.
By Bernard Luthi, President, Monoprice
In this day and age it is very critical to understand your customer and their journey with your organization.